Live Webinar – August 4, 12:00-1:00 PM EDT
Offered by ASPE (REP 2161) 1 Category A PDU Free
This is a 1 hour seminar and attendees will be awarded 1 PDU for participating

Most companies today recognize the value of marketing through online video. And everyone with a connection to the internet has watched some semblance of a viral video. But while many struggle to create marketing campaigns that resonate and generate word-of-mouth, most don’t recognize the simple principles that all viral videos follow to get people to search, click, watch and share.

In this web seminar, Arik Abel will show you recent examples of successful marketing campaigns and the viral videos that inspired them, like:

• Old Spice’s “Man Your Man Should Smell Like / Old Spice Guy”
• Levi’s “Walk Across America”
• T-Mobile’s flash mobs

…and many more.

Get an in-depth look at the principles that drive word-of-mouth marketing and create viral potential. In just one hour, you’ll go from thinking like the average marketer to thinking virally, and getting more out of all of your marketing communications – online or off.

Presenters: Arik Abel & JT Moore (LinkedIn profile), Director of Marketing

Click to register for Everything I Know About Marketing I Learned from Viral Videos