Online Webinar – Recorded: August 10 2011
Duration: 1 hour webinar Credits: 1 PDU Category C Free
Sponsored by American Management Association (REP 1294)
Presented by: Tom Kendrick
Although the AMA is an REP this opportunity may not have a course number Contact the AMA for further information.

A Clear Road Map for Launching Sustainable Projects

Whether you are working to broaden internal support for a sustainability strategy or championing a specific environmental project, you are certain to face skepticism. In an age of scarce corporate resources, top management expects you to provide details on how a “green” proposal advances core business goals.

Developing a clear and concise business case is critical.

This Webcast provides a number of recommendations and tools specific to the unique challenges you’ll face when in building a business case involving eco-related costs and benefits.

What You Will Learn:

Using examples and case studies, this program explores a practical approach for developing your green initiative, including:

• Tips for getting your initiative started
• Four core elements of “Eco-Advantage” that need to be established for every initiative
• Steps for outlining your business case including risks and opportunities
• Tips for “sharpening your pencil” to develop tangible benefit/cost analysis

About the Presenter: P. J. Simmons (LinkedIn profile) is chairman of the Corporate Eco Forum (www.ecoforum.com), a preeminent network of senior Global 500 executives focused on sharing best and “next” practice in corporate sustainability and driving “Ecoinnovation”. He is founder of the Woodrow Wilson International Center for Scholars’ Environmental Change and Security Program and was deputy chair for climate and energy at the Clinton Global Initiative. Simmons is a life member of the Council on Foreign Relations. He is the coauthor of The Green to Gold Business Playbook: How to Implement Sustainability Practices for Bottom-Line Results in Every Business Function.

While attending this program is FREE, reservations are required.

PDU Category C documentation details:

Process Groups: Initiating Planning

Knowledge Areas: 4 – Integration 5 – Scope 10 – Communications

• 4.1 Develop Project Charter
• 4.2 Develop Project Management Plan
• 5.2 Define Scope
• 10.1 Identify Stakeholders

As a Category C, ‘Self Directed Learning’, activity remember to document your learning experience and its relationship to project management for your ‘PDU Audit Trail Folder.’

Click to view How to Make the Internal Business Case for Green Initiatives