Live Webinar – 2 Part Series:
Feb 5th & 12th, 2014 – 2:00 pm – 3:00 pm EST
Duration: 2 Hrs on 2 days Credits: Up to 2 PDU Cat C – Free PDU
Presented by Citrix Online – GoToMeeting Corporate

In this 2-part series, we’ll examine emerging and global brands that have developed a winning thought leadership webinar series and then go behind the scenes for a look at the metrics and methods that made them work.

Learn how to develop a strong thought leadership series by looking at examples, metrics and methods from successful brands.

Register for this live, interactive webinar series to discover:

• 3 successful webinar series from emerging and global brands
• 6 ways to measure webinar effectiveness
• What matters most in a thought leadership series
• How to pull everything together and get started

Speaker: Mike Agron, (LinkedIn profile) Co-Founder & Executive Webinar Producer, WebAttract, LLC

PDU Category C (PMBOK 5) documentation details

Process Groups: Planning, Monitoring & Controlling

Knowledge Areas: 10 – Communications 13 – Stakeholder

• 10.2 Manage Communications
• 13.1 Identify Stakeholders
• 13.2 Plan Stakeholder Management
• 13.4 Control Stakeholder Engagement

As a Category C ‘Self Directed Learning Activity’ remember to document your learning experience and its relationship to project management for your ‘PDU Audit Trail Folder’

Click to register for For The Win: Winning Minds & Markets with Thought Leadership