Live Webinar Feb 25th 2014 11:00 am – 12:00 pm EST
Duration: 1 Hour Credits: 1 PDU/CDU Cat B – Free PDU/CDU
Presented by: IIBA

Does everyone understand what Business Analysts do for a living? Wouldn’t it be nice if the rest of the organization did?

This session will offer advice, tips and ideas on how to build up an awareness of the BA or PM cultures within your company. Selling to the CIO or CEO. Promoting the role to the staff you work with.

Creating an internal awareness of the value a PM or BA can bring to any project.

Dave will discuss the use of information sessions, internal webinars, ‘lunch & learns’, a community of practice, public meetings and more. Attendees are encouraged to come with their own stories of marketing success or failures.

Learning Points:

1. Tools for internal marketing
2. Ideas for better internal communications
3. Thoughts on Centres of Excellence or PMOs or BAOs

Presenter: David Barrett (LinkedIn profile) is a Founding Member IIBA and Professional Speaker.He is also the Project Director for the Centres of Excellence in Project Management and Business Analysis at The Schulich Executive Education Centre, York University, the co-editor of ProjectTimes.com and BATimes.com.

Click to register for IIBA: They Don’t Get Us!! Marketing the BA Role for Growth and Success