Live Webinar July 29th, 2014 1:00 PM – 2:00 PM EDT
Duration: 1 Hour Credits: 1 PDU Category C Free
Presented by : O’Reilly Webcasts

Want To Get The Most Out Of Your Usability Testing?

Start with the question: What are you trying to learn about your design and your audience?

Each question suggests the right usability testing method. It’s more than just remote vs. in-person. Are you trying to find out what happens or why it happens?

Trying to dig into what makes a design work best, or understand what people really need and want.

Those usability goals all suggest different ways to run the test.

Lou and Whitney will put the goals together with a recipe for planning a usability test, so you can mix your own.

This session will leave you  thinking about:

• Location and context: formal to informal
• Recruiting: defined to opportunistic
• Activities: instructed tasks to free tasks
• Questions: structured to unstructured
• Data collection: observation to task/data only
• Results: quantitative to qualitative

You can look beyond a single test, and think about how to use the right tool at the right time, with a balance of methods, and a ‘cadence’ that fits into your design and development schedule.

In the end, you’ll be able to match your questions to the right usability test method to get those answers.

Presenter:  Whitney Quesenbery (LinkedIn profile, @whitneyq) is the author of written three books  Storytelling for User Experience: Crafting Stories for Better Design and Global UX: Design and Research in a Connected World to help practitioners keep users in mind throughout the creative process. Her latest book, A Web for Everyone: Designing Accessible User Experiences is a collaboration with Sarah Horton. Look for Whitney’s next event on Lanyrd.

Presenter: Lou Rosenfeld (bio) is the author of the best-selling Books Information Architecture for the World Wide Web: Designing Large-Scale Web Sites and Search Analytics for Your Site: Conversations with Your Customers ), Lou is also founder of Rosenfeld Media, co-founder of the annual Information Architecture Summit, and the Information Architecture Institute

PDU Category C (PMBOK 5) documentation details:
Process Groups: Executing

Knowledge Areas: 4- Integration 5 – Scope 8 – Quality

• 5.2 Collect Requirements
• 5.3 Define Scope
• 8.1 Plan Quality
• 8.2 Perform Quality Assurance

As a Category C ‘Self Directed Learning Activity’ remember to document your learning experience and its relationship to project management for your ‘PDU Audit Trail Folder’

Click to register for What You Can Learn From A Usability Test