Live Webinar February 10th, 2016 1:00 PM – 2:00 PM EST
Duration: 1 Hour Credits: 1 PDU Category C Free
Presented by : O’Reilly

This webinar is based on  Jim Kalbach’s newest book Mapping Experiences: A Guide to Creating Value through Journeys, Blueprints, and Diagrams

Understanding your customer’s experience is the first step in creating solutions that provide value.

The use of systematic, visual representations can expose previously unseen opportunities for growth.

Called experience maps (among other related terms), these diagrams provides valuable business insight.

However, many people associate mapping experience with heavy upfront research. This need not be the case at all. In fact, diagrams can be co-created by team members in a matter of days.

Once complete, experience maps provide a big picture that you can align subsequent activities to, including user story mapping, design sprints, content planning, and more.

In this webcast you will learn:

• The value of experience mapping and how you get results quick.
• The key factors of a solid mapping effort, which still apply even in rapid creation situations.

Presenter:  Jim Kalbach (LinkedIn profile, O’Reilly bio, @jimkalbach)is a noted author, Designing Web Navigation,  & Mapping Experiences; an in-demand speaker; an instructor in user experience design, information architecture & strategy; Jim is the Head of Customer Success with MURAL.  He has also worked with large companies, such as Audi, SONY, Elsevier Science, Lexis Nexis, Citrix, and eBay, among others. Jim was the co-founder of the European Information Architecture conferences and co-founded the IA Konferenz series in Germany.  Check out Jim’s Blog!

PDU Category C (PMBOK 5) documentation details:
Process Groups: Initiating, Planning
Knowledge Areas: 4 – Integration 5 – Scope

• 4.2 Develop Project Management Plan
• 5.2 Collect Requirements
• 5.3 Define Scope

As a Category C ‘Self Directed Learning Activity’ remember to document your learning experience and its relationship to project management for your ‘PDU Audit Trail Folder’

Click to register for:
Rapid Techniques For Mapping Experiences