Live Webinar – April 12th, 2016 1:00 pm – 2:00 pm EDT
Presented by: Training Magazine
Duration: 1 Hour 1 Category C PDU – Free PDU
In this workshop, which is based on sales principles in Selling to the C-Suite and social selling strategies from The New Handshake: Sales Meets Social Media, professional salespeople learn to integrate the use of social selling skills and business intelligence tools into the sales process to develop, maintain and leverage relationships with C-Suite executives.
Because today’s C-Suite executives are actively engaged with various forms of social media, Steve Bistritz teams with Barb Giamanco, a world-renown expert in social media, & “Sales Guru” Dave Stein to develop this results-producing session.
During this fast-paced webinar, you will learn:
- Why a social selling plan is necessary.
- 3 actions you can take now to increase your brand visibility.
- How to use LinkedIn, Twitter and InsideView to find, reach and engage decision makers.
- Why you must use social tools to conduct pre-call research and planning.
- How to engage with the right message at the right time.
Speakers:
Steve Bistritz (LinkedIn profile) Founder SellXL, an Atlanta-based sales training and consulting company. Steve assists others in doing a better job of creating, maintaining and leveraging relationships with senior-level client executives. Steve is co-author of the best-selling sales book, Selling to the C-Suite: What Every Executive Wants You to Know About Successfully Selling to the Top.
Barbara Giamanco (LinkedIn profile) After 25+ years in Sales, Barb understands the challenges that sales leaders and salespeople face. Barbara’s successful C-level background in Sales, Technology and Leadership Development, experience speaks for itself. At Microsoft, she led sales teams and coached executives. Barb’s book, The New Handshake: Sales Meets Social Media is the first book written about social selling. You might also enjoy her Harvard Business Review article Tweet Me, Friend Me, Make Me Buy. Recognized as a Top Sales and Business Blogger, she is n indemand Keynote speaker and:
- a Top 25 Influential Leader in Sales,
- a Top 25 Sales Influencer on Twitter and
- one of Top Sales World’s Top 50 Sales and Marketing Influencers for the 3rd year in a row.
- Her LinkedIn profile ranks in the Top 1% of all profiles viewed and …
- Through the years she has sold $1B in sales
Dave Stein (LinkedIn profile) has worked as in all areas of sales including, Director of Worldwide Sales Development, VP of International Operations, VP of Client Services, and sales strategist. Dave’s sales experience & consulting with businesses provides him with a unique and pragmatic view of sales methodologies, training, social selling, and the cultural, behavioral, and operational changes required to excel at the sales function. Dave’s highly-acclaimed book, How Winners Sell: 21 Proven Strategies to Outsell Your Competition and Win the Big Sale. Considered a “Sales Guru” by Sales & Marketing Management, Fast Company, the New York Times, BusinessWeek, Inc., Fortune, the Wall Street Journal, Harvard Business Review, and Forbes, check out Dave’s newest book, Beyond the Sales Process: 12 Proven Strategies for a Customer-Driven World.
PDU Category C (PMBOK 5) documentation details:
Process Groups: Executing
Knowledge Areas: 4- Integration 5 – Scope 8 – Quality
- 5.6 Control Scope
- 9.3 Develop Project Team
- 13.1 Identify Stakeholders
- 13.3 Manage Stakeholder Engagement
As a Category C ‘Self Directed Learning Activity’ remember to document your learning experience and its relationship to project management for your ‘PDU Audit Trail Folder’
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| Technical Project Management |
Leadership |
Strategic & Business Management |
