It’s well­-documented in business today that poor customer service impacts customer retention, referrals and potential new business.

Social media has given consumers an open forum to share both good and bad product and service experiences to all who will listen.

The same has been true for job seekers, and for too long employers were resistant to treating candidates as the primary customer of recruiting. According to the Talent Board Candidate Experience (CandE) Awards and Benchmark Research over the past seven years, that’s finally changing for the better.

During this informative HCI/Montage webcast, Talent Board president of global programs Kevin W. Grossman (LinkedIn profile) will share insights from the CandE data on the cost benefits of improving the recruiting process and candidate experience.

Highlights Include:

• How negative resentment can compel candidates to share their experience with their inner circle and beyond, including online
• The effect of a poor experience on the candidate’s alliance, product purchases, and relationships with your organization – and how much it can improve when it’s great
• How technologies like video interviewing can improve candidate experience
• What talent acquisition teams can do to improve candidate experience throughout the recruiting cycle