Online Webinar – Recorded January 6th, 2017
Activity Type:  Education – Online or Digital Media 1 PDU – Free
Provider: Gartner Webinars

Silos of customer engagement are common.

These silos are aligned with brands, products, business units, geographies or CRM services, and they are tall, deep and rigid. These silos can’t be knocked down; however, they can be bridged.

In this session Gene Phifer (LinkedIn profile, Gartner bio)  discusses three major approaches to bridging the silos of customer experience, and delivers pragmatic advice to CIOs for addressing this problem.

Discussion Topics:

• What causes silos of customer engagement, and what is the impact on customer experience
• How to bridge silos of customer engagement to deliver a unified, omnichannel customer experience
• How to apply the Gartner bridging model to link four critical touch points across silos and channels

Click to register for:
How To Bridge Engagement Silos
To Improve Customer Experience

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