In today’s recruitment environment, the importance of telling your brand story via engaging content strategies has never been higher.

Gone are the days of candidates beating down your doors begging for jobs; you now have to give them a reason to want to apply through transparent content that displays your culture and values as an organization.

In this webcast, James Marable (LinkedIn profile) Manager, Employer Brand, Macy’s Inc., discuss how the “show and tell” concept isn’t just for elementary school anymore.

You can use the “show and tell” tool to create preference for your employer brand and make life easier for the whole talent acquisition team during the recruitment process.