Live Webinar – September 17th, 2019 3:00 pm – 4:00 pm EDT
Activity Type: Education – Course or Training 1 Hour 1 PDU free
Provider: Training Magazine Network
For companies who leverage design thinking, the prizes are rich. Research by the Design Management Institute finds that design-led S&P 500 companies outperform the rest of the index by 211 percent.
Design thinking is a powerful competitive advantage that many of the world’s leading companies are using to drive innovation, transformation, customer-centricity and business outcomes. But what exactly is design thinking?
In an era of always-on transformation, organizations face increasingly diverse and complex business problems that need to be understood and addressed — design thinking helps with both.
Combining analytical and intuitive thinking, the design thinking process reshapes companies and people, and embeds new creative problem-solving capabilities, so they can continuously address emerging, and often poorly understood, shifts in customer needs, technology, and the competitive environment.
Join Greg Warman, co-founder of ExperiencePoint and Rick Menchaca, Senior Facilitator at ExperiencePoint to:
- Understand what design thinking is and how it can be used across organizations to drive customer-centricity, innovation and transformation
- Learn how design thinking creates a repeatable, scalable and disciplined framework for examining complex problems and solutioning them
- Learn the difference between solution-based and problem-based thinking
- Hear how innovative companies are using design thinking as a competitive advantage
- Learn the hallmarks of a design-led organizations and how “innovation catalysts” can help your organization champion design thinking company-wide
- Understand how to identify and overcome common challenges in the design thinking process
Presenters:
Greg Warman (LinkedIn profile) Co-founder ExperiencePoint spent 20+ years teaching leaders how to leverage design thinking to unlock innovation capabilities. He’s introduced his mission-critical approach & toolkit to teams at Google, Ford Motor Company, Habitat for Humanity, the U.S. Air Force & others. Greg received a BCom from Queen’s University, & earned a master’s degree in Learning Design and Technology from Stanford University. When he’s not teaching, Greg spends his time brainstorming how to get people to Mars with his wife, a NASA Mars researcher.
Rick Menchaca (LinkedIn profile) Facilitator ExperiencePoint, is focused on delivering value-creation, capability building, and making a cultural impact. Previously, Rick founded & led an innovation program at Dell where he led trainings, projects, and teams that generated $120 million in cost transformation savings for Dell’s enterprise business. Before Dell, Rick ran an independent sourcing company based in Shanghai, China. He graduated from Harvard University in 2010, where he received a Language Citation in Mandarin Chinese.
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