Live Webinar – April 6th, 2021 2:00 pm – 3:00 pm EDT
Activity Type: Education – Course or Training  1 Hour  1 PDU free
Provider: Training Magazine Network

Corporate meetings and marketing events continue to be confined to virtual experiences. Whether you are crafting an internal event for your entire employee base or a conference to invite all your customers to network and engage with your products, we will provide you with some tangible tips and tricks to help guide your planning process.

With deep roots in the meetings and events industry, One10 plans thousands of events for Fortune 500 clients every year. As we navigate through these times with our partners and clients, we are happy to share some of our learnings with you.

During this session, we will also be joined by one of our clients. BMC Software’s Director of Corporate Events, Callie Medina, will share her experience in pivoting from in-person to virtual with one of their large conferences.

Key Takeaways from this session:

• How to design the “Ultimate Event” online
• The importance of event measurement and how to do so effectively
• The future of face-to-face meetings and events

Presenters:

Samantha Decker (LinkedIn profile) Marketing Director at One10, oversees marketing initiatives for all three of One10’s business segments – travel and events, incentives and recognition and marketing services. She started a marketing department at a growing company, worked on a marketing team for a global organization, hustled in a four-person start-up and is now leading marketing at One10 with over 80 Fortune 1000 clients. Samantha knows change. She has led rebranding and growth efforts.  She  was named a Corporate Connect 40 Under 40, been published in industry articles, and is currently a member of the Incentive Marketing Association (IMA), Women in Incentives Network and Team Women.

Callie Medina (LinkedIn profile) Director of Corporate Events at BMC Software, runs the corporate events team and manages both internal and external events globally.  Callie had worked as an Account Manager at Fogarty Klein Monroe and ad agency in Houston (working on Dell and Waste Management accounts). She moved to the Director of Sponsorships for the Houston and Cleveland Grand Prix’s. Events have been her passion.  She was recruited to BMC by a past coworker and has been there for 14 years.  Callie is currently a member of Site Global Texas and  currently sits on the social media committee for the Texas chapter where she lives.

Click to register for:
Your Guide To Thriving With Virtual Meetings & Events

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