Live Webinar August 31st, 2022, 10:00 am – 11:00 am EDT
Activity Type: Education – Course or Training  1 Hour  1 PDU
Provider: Gartner Webinars

Economic instability leads to uncertainty that delays decisions, reorders priorities and creates hardship, all of which change the context of consumer and business decisions.

As buyer priorities shift, the relevance and effectiveness of current technology and service provider (TSP) marketing, messaging and value will change and likely decline without contextualization in the face of new economic conditions and context.

TSP product leaders must optimize the pivots that the TSPs are making among changing market conditions. This complimentary webinar explores how TSP product leaders can increase the providers’ relevance to customers and prospects in the face of economic turbulence and the potential for a recession.

Discussion Topics:

• Increase TSP relevance by recognizing and responding to real market signals and pivots
• Develop action plans based on the providers’ relative position and strength in a market
• Strengthen internal operations to adjust to changes in cash flow, price and wage increases

Join Mark P. McDonald (LinkedIn profile, Gartner bio) Gartner  Vice President & Fellow, in this necessary webinar to assist you in driving revenue.

Return to the web page to watch both the live and on-demand webinar.

Click to register for:
Raise Technology & Service Provider Relevance In A Recession To Drive Revenue

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