Online Webinar – Recorded January 9th 2024
Activity Type:  Education – Online or Digital Media 1 PDU – Free
Provider: Gartner Webinars

Generative AI (GenAI) marks the start of the next industrial revolution, but AI made little impact on near-term IT spending. For a technology that added new heights to the peak of inflated expectations, how can total cumulative spending on GenAI from now until 2027 be merely $3 trillion?

GenAI blindsided organizations and boards, and CEOs are being cautious with their spending. Gartner expects 2024 to be the year of planning for GenAI, although IT spending will be driven by more traditional forces, such as profitability, labor, and a wave of change fatigue.

In this IT webinar John-David Lovelock, (LinkedIn profile, Gartner bio) Gartner Distinguished VP Analyst & Chief Forecaster; breaks down the final IT spending data from 2023 and what the numbers say about what could lie ahead in 2024.

Technology and service providers will get a better sense of where enterprises could focus their IT spend in the new year, factoring in technology sectors, industries and regions.

Discussion Topics:

• Analyze the final IT spend numbers from 2023
• Explore Gartner IT spending forecasts for 2024 and beyond
• Separate the hype from the spending on AI and GenAI

Return to the web page to watch both the live and on-demand webinar.

Click to register for:
IT Spend Forecast 4Q23: What To Expect In 2024 & Beyond

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