Live Webinar – December 1, 1:00-2:00 PM EST
Duration: 1 Hour Credits: 1 PDU Category C – Free PDU
Presented by : O’Reilly® Webcasts

Get the goods on Search Engine Optimization from SEO guru and O’Reilly author Stephan Spencer in this information-packed webinar that promises both SEO fundamentals as well as advanced tricks and tactics that only the elite SEO experts know.

Learn how to:

• Check your “Google Pulse” (the metrics that matter)
• Estimate missed opportunity costs
• Ensure Google crawls all of your site, including dynamic content
• Design your pages to dominate rankings
• Avoid getting banned by Google
• Wield invaluable SEO tools you’ve not yet heard of
• Build high-quality links from trusted sites, and boost your PageRank along with your rankings
• Prepare for changes to come
• …and so much more!

Presenter: Stephan Spencer (LinkedIn profile) is founder and President of the highly-respected SEO firm Netconcepts And the author of the best seller The Art of SEO: Mastering Search Engine Optimization (Theory in Practice). Clients include Discovery Channel, HSN, AOL, CNET, and SuperPages.com. He is inventor of Netconcepts’ automated, pay-for-performance SEO technology platform GravityStream which powers the natural search channel for online retailers. Stephan is a sought-after conference presenter who’s spoken on SEO at hundreds of events across the globe for organizations such as the DMA, the AMA, Shop.org, Internet Retailer, SMX, IncisiveMedia (Search Engine Strategies), O’Reilly/TechWeb, PubCon, ECMOD, IQPC and IIR. Stephan is also an avid blogger, “Stephan Spencer’s Scatterings”.

PDU Category C documentation details:

Process Groups: Executing

Knowledge Areas: 4 – Integration 5 – Scope 6 – Time

• 4.3 Direct and Manage Project Execution
• 5.2 Define Scope
• 6.5 Develop Schedule

Click to register for Getting Google to Love Your Website