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Live Webinar March 9th, 2016 1:00 pm – 2:00 pm EST
Webinar Duration: 1 Hour ea Credits: 1 Category B – Free PDUs
Presented by: Modern Analyst

To keep up with rapidly changing customer demands, businesses need to gain deeper insights into their customer data.

However, business analysts must deal with increasing volumes and complexities of the data before they can deliver better insights relating to customer targeting and marketing spend.

Register for this webinar and see how business analysts can utilize 4 best practices to deal with the increasing volume and complexity of customer data:

  1. BLEND your customer data from multiple sources to deliver a comprehensive view of your interactions
  2. CLEANSE the data in a few simple clicks to remove bad data, outliers, and null data for better insights
  3. PREDICT highest lifetime value customers without having to know how to program or code
  4. VISUALIZE your data-driven analysis and increase your speed to insight

Attend this webinar and see how Alteryx and Microsoft Power BI enable business analysts to optimize customer data in order to generate deeper insights.

Presenters:

Jen Underwood, (LinkedIn profile) Principal Program Manager, BI Microsoft works with  MVPs, BI professionals and application developers to better connect the outside world to engineering. She also held roles as an Enterprise Data Platform Specialist and a BI Consultant for Big 4 Systems Integration firms. Throughout most of her ~20 year career she has been researching, designing and implementing data warehousing, business intelligence and predictive analytics solutions. Jen holds a BAdmin degree and a post graduate certificate in  Data Mining

Dan Ganancial, (LinkedIn profile) Alliance Marketing Manager Alteryx, is a product marketing professional with experience in the technology, financial services, and sports/entertainment industries. Dan has held several roles in his career related to consultative sales, business development, and marketing where he has produced a strong record in driving both customer and revenue growth.

Scott Jones, (LinkedIn profile) Senior Solutions Engineer Alteryx, Scott is a Senior Solutions Engineer and has been with Alteryx for 6 year. Prior to this spent 13 years as an RF Engineer in the Telcom space designing, testing and optimizing cell site networks. Three of those years using Alteryx to automate the work.

Click to register for:
4 Ways To Optimize Customer Data For Deeper Insights

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