Live Webinar March 15th, 2016, 9:00 am – 10:00 am  EDT or
Live Webinar March 15th, 2016, 12:00 pm – 1:00 pm  EDT
Duration:1 hour Webcast – Up to 1 Category C PDU – Free PDU
Hosted By: Gartner Webinars

The variety of technologies required for creating compelling customer websites, portals and mobile apps demands a coordinated approach.

Many enterprises have adopted a platform approach, utilizing a rationalized, integrated set of components.

But it’s not just the technologies that must be integrated – a variety of data sources, from customer profile to audience segments, must also be managed holistically across the platform.

Join Gene Phifer (LinkedIn profile, Gartner bio) For These Discussion Topics:

• What a customer experience platform is, and why it is important
• How to obtain a customer experience platform
• Best practices for using a customer experience platform to enhance overall customer experience

PDU Category C (PMBOK 5) documentation details:
Process Groups: Executing
Knowledge Areas: 4- Integration 5 – Scope 8 – Quality

• 5.2 Collect Requirements
• 5.3 Define Scope
• 13.1 Identify Stakeholders
• 13.3 Manage Stakeholder Engagement

As a Category C ‘Self Directed Learning Activity’ remember to document your learning experience and its relationship to project management for your ‘PDU Audit Trail Folder’

Click to register for:
Customer Experience Platforms:
Core To Systems of Engagement