Live Webinar August 21st, 2018, 11:00 am – 12:00 pm EDT
Activity Type: Education – Course or Training  1 Hour  1 PDU
Provider: Gartner Webinars

The largess of affluent boomers has long kept the balance sheets of financial firms in the black.

But there’s a new affluent class on the rise – a lifeline for firms across the financial landscape: the emerging affluent consumer. Emerging affluent consumers are those 18-to-45-years-old with household incomes between $120k and $249k.

This group has different needs and expectations for brands than their affluent cousins.

This webinar with Andrew Marder (LinkedIn profile, Gartner bio) Gartner Consumer Strategist introduces you to the needs, wants and values of the emerging affluent consumer, with a focus on their finances, to help you capitalize on this new market opportunity.

Discussion Topics:

• What the emerging affluent consumer needs, wants and values
• Building relationships with the emerging affluent customer
• Emerging affluent customers’ financial goals

Click to register for:
Capitalize On Needs Of Emerging Affluent Consumers

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