Live Webinar December 16th, 2019, 11:00 am – 12:00 pm EST
Activity Type: Education – Course or Training  1 Hour  1 PDU
Provider: Gartner Webinars

For the first time in human history, companies will manufacture billions of customers. Digital-savvy business leaders seeking new growth horizons may be missing a huge financial opportunity.

Gartner predicts that billions of machines, both physical and virtual, will act, look and feel like customers.

In this webinar, Mark Raskino, (LinkedIn profile) Gartner Distinguished VP Analyst &  Don Scheibenreif (LinkedIn profile, Gartner bio) Gartner VP Distinguished Analyst explore why this is happening, how it is showing up today, and what CIOs and IT Leaders can do to take advantage of this final frontier of emerging customers.

Discussion Topics:

• How internet-connected things become customers
• The business and market potential of these “machine customers”
• How your organization can take advantage of this compelling future

Return to the web page to watch both the live and on-demand webinar.

Click to register for:
When Things Become Customers:
The Ultimate Emerging Market

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