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Online Webinar – Recorded April 18th, 2023
Activity Type: Education – Course or Training  1 Hour  1 PDU
Provider: Gartner Webinars

Technology and service providers (TSPs) should expect economic uncertainty to challenge their revenue growth goals.

Uncertainty, by definition, compromises routine strategies, rules of thumb, and assumptions. This can lead to confusion and delays in market signals, decision making, and action.

Despite these headwinds, overall IT spending increased in 2022 and will increase in 2023 – in every country and industry.

Unfortunately, this statement cannot be extended to every IT market Gartner tracks. Yet, there were TSPs that achieved breakaway growth in 2022.

In this webinar, John-David Lovelock, (LinkedIn profile, Gartner bio) Gartner Distinguished VP Analyst &Gartner expert Mark McDonald (LinkedIn profile, Gartner bio) Gartner  Vice President  will review the Global IT Spending Forecast, the CIOs’ reactions to inflation, the contextual change in digital transformation projects, and how this all affects IT markets – which are growing vs those that will retract in 2023.

Plus, they’ll review how you can use a Gartner framework to understand your exposure to and implications of uncertainty, so that you can be set up for growth in 2023 and beyond.

Discussion Topics:

  • What Gartner forecasts for IT Spending growth in 2023 and beyond
  • Understand which markets are positively and negatively impacted by the current uncertainties
  • Gain insight from the companies that generated breakaway growth in 2022

Return to the web page to watch both the live and on-demand webinar.

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Gartner IT Spending Forecast:
Uncertainty Has Upset Business As Usual

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Online Webinar – Recorded August 9th, 2023
Activity Type: Education – Course or Training  1 Hour  1 PDU
Provider: Gartner Webinars

Data and analytics leaders recognize there is an inherent need for data-driven business decision making, but linking this demand to specific business benefits and outcomes can be difficult, deterring stakeholder buy-in and support.

According to respondents from the Gartner 2023 CDAO Agenda Survey, only a third of data and analytics functions are effective at showing demonstrable value to their stakeholders (35%) or promoting a data-driven decision style (31%), and only one in four achieved objectives for data monetization (24%).

This makes it challenging enough to successfully define a business case that will achieve executive approval, even without hiding behind vague statements about “better decision making.” CDAOs must provide strong leadership for selling the value of data and analytics to their stakeholders.

In this webinar Alan D. Duncan (LinkedIn profile, Gartner bio) Gartner VP Analyst reveals the six steps data and analytics leaders must take to obtain buy-in from their stakeholders.

Discussion Topics:

  • Set a strong vision for the desired end state and business outcomes that stakeholders care about
  • Overcome inhibitors preventing progress on data and analytics initiatives
  • Take immediate actions that build momentum for the business domains

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The 6 Steps To Obtain Buy-In & Sell Data & Analytics To Stakeholders

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Online Webinar – Recorded October 2024
Activity Type:  Education – Online or Digital Media 1 PDU – Free
Provider: Gartner Webinars

Between licensing shifts, potential cost increases and a recent acquisition by an unfamiliar entity, IT leaders are weighing the risks and rewards of shifting away from VMware’s server virtualization platform.

With inherent disruption to your cloud, data center and edge infrastructure how can you leverage this upheaval as an opportunity and ensure your contingency planning encompasses current and future workloads?

Every private cloud has a silver lining and IT leaders can use this repositioning to migrate infrastructure, transition platforms and transform applications.

Join this complimentary Gartner IT webinar as Philip Dawson (LinkedIn profile, Gartner bio) Gartner Research VP  explores how to manage your dependence on VMware and the benefits an alternative approach may bring.

You will walk away from this session with answers to your vital questions, a copy of the research slides and recommended actions to help you achieve your goals.

Discussion Topics:

  • Changes at VMware and how to navigate new elements as they arise
  • Manage your dependence on VMware vSphere
  • Explore alternatives to VMware within an architecture-driven workload placement strategy

Return to the web page to watch both the live and on-demand webinar.

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The Impact Of The VMware Transition On Your Business Success

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Online Webinar – Recorded October 2024
Activity Type:  Education – Online or Digital Media 1 PDU – Free
Provider: Gartner Webinars

As generative AI (GenAI) takes hold, marketing once again must transform at a massive pace. Marketers must become prompt engineers, technologists and strategists and still meet today’s business demands.

Chief marketing officers (CMOs) must not only create value, but prove and communicate marketing’s value on a continual basis to keep up.

Business growth goals require resource and cost optimization, even as CMOs are asked to accept more functional responsibilities.

Current marketing organizations have capability gaps that are barriers to growth, and if CMOs do not address this change, their marketing organizations will get caught in a downward vortex that will be too hard to fix.

Join this complimentary Gartner marketing webinar as a Gartner expert explores how CMOs must reinvent their marketing organizations from top to bottom to build a world-class marketing organization.

You will walk away from this session with answers to your vital questions, a copy of the research slides and recommended actions to help you achieve your goals.

Discussion Topics:

  • Understand why CMOs must reinvent the marketing function
  • Identify the 15 decisions CMOs must make ahead of restructuring the marketing org
  • Devise an organizational design strategy and plan that always starts with why

Return to the web page to watch both the live and on-demand webinar.

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How CMOs Design A World-Class Marketing Organization

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Online Webinar – Recorded September 2024
Activity Type:  Education – Online or Digital Media 1 PDU – Free
Provider: Gartner Webinars

Generative AI (GenAI) has the potential to transform the customer service and support function, but transformation is never quick or easy.

Media outlets, technology optimists and vendors have hyped the potential for rapid change in service and support, perpetuating a myth of GenAI as a cure-all with low barriers to adoption.

The reality is far more challenging. Unfortunately, many leaders underestimate the resource-intensive prerequisites essential for a successful deployment.

While leaders can quickly and cheaply buy into GenAI capabilities, doing so typically offers only incremental productivity gains. Worse yet, poorly designed capabilities risk damaging the customer experience. Leaders must recognize that a host of elements must be aligned before a potentially transformative GenAI use case can deliver results.

Working with early adopters of GenAI, Gartner identified 11 dimensions of readiness. Join this complimentary Gartner customer service and support webinar as Gartner experts will help service leaders determine which types of use cases they are ready for and which need more organizational maturity before being pursued.

Discussion Topics:

  • Find out how customer service and support organizations successfully deploy GenAI
  • Assess your organization against 11 dimensions of readiness
  • Evaluate your readiness for GenAI use cases

Return to the web page to watch both the live and on-demand webinar.

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GenAI & the Future Customer Service Experience

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Online Webinar  – Recorded November 27th, 2023
Activity Type: Education – Course or Training  1 Hour  1 PDU
Provider: Gartner Webinars

Which communication service providers (CSP) are turning innovations into a competitive advantage?

The Gartner Eye on Innovation Awards spotlight the most cutting-edge initiatives across business and operating models, new products and services, operational excellence, and the use of new technologies from across the globe.

The 2023 honorees were chosen from approximately 60 submissions across Americas, APAC, and EMEA.

Who is setting the pace when it comes to CSP innovation?

Join this webinar as a panel of Gartner experts delve into the winners, regions, and learnings from the Gartner Eye on Innovation Awards for Communication Service Providers.

Find out how communications business leaders can better understand the trends that are transforming their industry and what sets winning institutions apart from their peers.

Discussion Topics:

  • Identify the coolest innovation trends in 2023 and how they are evolving
  • Analyze which business outcomes communication service providers bet the most on in 2023
  • Determine how technologies, innovation trends, and new products and services vary globally

Panelists:

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The Innovators Reshaping The Communication Industry In 2023

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NOTE: For PMI® Audit Purposes – Print Out This Post! Take notes on this page during the presentation and also indicate the Date & Time you attended. Note any information from the presentation you found useful to your professional development and place it in your audit folder.