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Online Webinar – Recorded October 2024
Activity Type:  Education – Online or Digital Media 1 PDU – Free
Provider: Gartner Webinars

As generative AI (GenAI) takes hold, marketing once again must transform at a massive pace. Marketers must become prompt engineers, technologists and strategists and still meet today’s business demands.

Chief marketing officers (CMOs) must not only create value, but prove and communicate marketing’s value on a continual basis to keep up.

Business growth goals require resource and cost optimization, even as CMOs are asked to accept more functional responsibilities.

Current marketing organizations have capability gaps that are barriers to growth, and if CMOs do not address this change, their marketing organizations will get caught in a downward vortex that will be too hard to fix.

Join this complimentary Gartner marketing webinar as a Gartner expert explores how CMOs must reinvent their marketing organizations from top to bottom to build a world-class marketing organization.

You will walk away from this session with answers to your vital questions, a copy of the research slides and recommended actions to help you achieve your goals.

Discussion Topics:

  • Understand why CMOs must reinvent the marketing function
  • Identify the 15 decisions CMOs must make ahead of restructuring the marketing org
  • Devise an organizational design strategy and plan that always starts with why

Return to the web page to watch both the live and on-demand webinar.

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How CMOs Design A World-Class Marketing Organization

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Ways Of Working Technical
Power Skills
Leadership
Business Acumen Strategic / Business

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Online Webinar – Recorded September 2024
Activity Type:  Education – Online or Digital Media 1 PDU – Free
Provider: Gartner Webinars

Generative AI (GenAI) has the potential to transform the customer service and support function, but transformation is never quick or easy.

Media outlets, technology optimists and vendors have hyped the potential for rapid change in service and support, perpetuating a myth of GenAI as a cure-all with low barriers to adoption.

The reality is far more challenging. Unfortunately, many leaders underestimate the resource-intensive prerequisites essential for a successful deployment.

While leaders can quickly and cheaply buy into GenAI capabilities, doing so typically offers only incremental productivity gains. Worse yet, poorly designed capabilities risk damaging the customer experience. Leaders must recognize that a host of elements must be aligned before a potentially transformative GenAI use case can deliver results.

Working with early adopters of GenAI, Gartner identified 11 dimensions of readiness. Join this complimentary Gartner customer service and support webinar as Gartner experts will help service leaders determine which types of use cases they are ready for and which need more organizational maturity before being pursued.

Discussion Topics:

  • Find out how customer service and support organizations successfully deploy GenAI
  • Assess your organization against 11 dimensions of readiness
  • Evaluate your readiness for GenAI use cases

Return to the web page to watch both the live and on-demand webinar.

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GenAI & the Future Customer Service Experience

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Ways Of Working Technical
Power Skills
Leadership
Business Acumen Strategic / Business

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Online Webinar – Recorded Thursday, April 28, 2011
Activity Type: Education – Online or Digital Media 1 PDU – Free
Presented by: Agile Journal With Scott Ambler

Since it’s advent in 2001, Agile practices have transformed the way software is built and delivered. However, there are those who still believe Agile doesn’t work for large teams, Agile only works in co-located environments, or that Agile is undisciplined.

In reality, Agile practices are being used in virtually every industry and are being used to effectively deliver every type of software;

Agile is truly “Everywhere!”

With IBM agility@scaleTM, IBM has led the way in helping organizations to adopt, scale and succeed with Agile whether they are globally distributed, require strict governance, or are building technically- complex software.

Join Scott Ambler as he:

  • Briefly discusses the past, present, and future of Agile
  • Definitively busts some of the Agile myths that still remain
  • Explains how IBM Rational not only helps organizations quickly get started with Agile practices, but also provides a roadmap, services, training and tooling that allow teams to scale their Agile practices across the application lifecycle

Presenters:

Bob Aiello: (LinkedIn profile) Editor-in-Chief, CM Crossroads

Scott Ambler: (LinkedIn profile) Chief Methodologist/Agile, IBM Rational Scott travels the world helping clients to understand and adopt software processes that are right for them. A prolific author, Scott has received awards for several books, including those focused on the Unified Process, agile software development, Unified Modeling Language, and development based on the CMM (Capability Maturity Model). A widely recognized expert on Agile Process, he is a regular speaker at international IT conferences and a senior contributing editor for Information Week.

Scott’s Award Winning Agile & Technical Bestsellers:

Click to View on YouTube:
Agile Everywhere Busting the Myths Once and for All!

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Technical Project Management Leadership Strategic & Business Management

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Online Webinar – Recorded June 2nd, 2021
Activity Type: Education – Course or Training  1 Hour  1 PDU
Provider: Gartner Webinars

The ambition to drive innovation is more complex than ever, as companies seek to innovate beyond products into services, ecosystems and business models.

Culture often acts as a barrier to innovation, but represents a substantial opportunity to improve innovation performance. Organizational culture comprises the values, beliefs, rules and norms that permeate throughout a company.

Unfortunately, cultures are hard to change and tend to do so slowly. However, organizational climates change more easily and quickly. A climate is a group’s shared perceptions of the nature of its work.

There are three things that can especially enable stronger innovation climates: Senior Leader Posture; Innovation Operationalization; and Creativity Development.

In this webinar Atul Dighe (LinkedIn profile) Gartner VP Advisory,  will help senior R&D leaders strengthen their innovation climates by consistently modeling the right behavior, and setting and communicating their innovation vision.

Discussion Topics:

  • Importance of an innovation culture in the current scenario
  • How commonly held beliefs about innovation culture get in the way of our desired outcomes
  • Master the 3 keys of a strong innovation climate

Return to the web page to watch both the live and on-demand webinar.

Click to register for:
Establish A Strong Culture Of Innovation To Meet Your Business Demands

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Technical Project Management Leadership Strategic & Business Management

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Online Webinar  – Recorded November 27th, 2023
Activity Type: Education – Course or Training  1 Hour  1 PDU
Provider: Gartner Webinars

Which communication service providers (CSP) are turning innovations into a competitive advantage?

The Gartner Eye on Innovation Awards spotlight the most cutting-edge initiatives across business and operating models, new products and services, operational excellence, and the use of new technologies from across the globe.

The 2023 honorees were chosen from approximately 60 submissions across Americas, APAC, and EMEA.

Who is setting the pace when it comes to CSP innovation?

Join this webinar as a panel of Gartner experts delve into the winners, regions, and learnings from the Gartner Eye on Innovation Awards for Communication Service Providers.

Find out how communications business leaders can better understand the trends that are transforming their industry and what sets winning institutions apart from their peers.

Discussion Topics:

  • Identify the coolest innovation trends in 2023 and how they are evolving
  • Analyze which business outcomes communication service providers bet the most on in 2023
  • Determine how technologies, innovation trends, and new products and services vary globally

Panelists:

Return to the web page to watch both the live and on-demand webinar.

Click to register for:
The Innovators Reshaping The Communication Industry In 2023

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Business Acumen Strategic / Business

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Online Webinar– Recorded September 13th, 2023
Activity Type: Education – Course or Training  1 Hour  1 PDU
Provider: Gartner Webinars

As generative AI moves beyond the hype, it is transforming self-service analytics and business intelligence platform adoption.

Data and analytics leaders must use analytics and BI platforms to support the needs of IT, analysts, consumers, and data scientists.

While market leaders integrate low-code data science capabilities, market challengers are pushing end-to-end data and analytics ecosystems.

Visionary vendors have accelerated data preparation and simplified how augmented consumers use analytics to get automated insights.

However, some niche players are shifting the emphasis away from business analysts towards composable data and analytics-as-code for developers of governed reports.

In this webinar David Pidsley (LinkedIn profile) Gartner Sr Director Analyst explores how market trends and vendor positions in the Gartner 2023 Magic Quadrant for Analytics and Business Intelligence Platforms can help you determine the right direction for your organization.

Discussion Topics:

  • Identify key trends shaping analytics and business intelligence buying
  • Find out how to interpret Gartner’s Magic Quadrant and critical capabilities scores in 2023
  • Get the latest insights on vendor positioning and the user personas they serve

Return to the web page to watch both the live and on-demand webinar.

Click to register for:
The Gartner 2023 Analytics &
BI Platforms Magic Quadrant Highlights

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Ways Of Working Technical
Power Skills
Leadership
Business Acumen Strategic / Business

NOTE: For PMI® Audit Purposes – Print Out This Post! Take notes on this page during the presentation and also indicate the Date & Time you attended. Note any information from the presentation you found useful to your professional development and place it in your audit folder.