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Live Webinar March 20th, 2023, 11:00 am – 12:00 pm EDT
Activity Type: Education – Course or Training  1 Hour  1 PDU
Provider: Gartner Webinars

The current economic climate challenges brand leaders’ ability to meet their most important brand strategy goals.

To address these challenges, marketing leaders are making multiple changes to their major brand strategy, including creating or revising brand positioning.

While it can be easy to get swept up in competing priorities, strategic focus builds strong brands that help the organization meet business outcomes.

Join Carlos Guerrero (LinkedIn profile) Gartner VP Advisory &  learn how marketing leaders can use brand positioning to drive key outcomes, such as purchase frequency and exclusivity.

Discussion Topics:

  • Explore insights from brand leaders’ key priorities
  • Determine what brand positioning works best in the current environment
  • Find out how leading companies connect with audiences and drive preference

Return to the web page to watch both the live and on-demand webinar.

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Position Your Brand To Drive Business Outcomes

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Live Webinar – March 21st, 2023 6:00 am – 7:00 am EDT
Duration: 1 hour Credits: 1 PDU Category A – Free PDU
Presented by :  IIL (Rep 1003) – Course No: PM8261

This session may fill up quickly so sign up today.

All management approaches undergo changes, and this includes project management practices. Some changes occur slowly, whereas others take place quickly because of rapid changes in the environment and within the organization.

The impact of the pandemic, advances in technology, growth in artificial intelligence applications, how teams collaborate and communicate with each other, and the role of critical soft skills—are leading us into the next generation of project management.

Additionally, the environment in which project managers perform has changed significantly and has become more complex.

Project management is now becoming a strategic competency necessary for the survival of the organization rather than just another career path position.

Project managers are now seen as managing part of a business when managing a project and are expected to make both project and business decisions.

As we apply project management practices to new types of projects, internal and external forces now impact how project problems are being solved.

In this webinar, Dr. Kerzner will discuss the factors driving the next generation of project management including:

  • The impact of the COVID-19 pandemic
  • Advances in project problem-solving and decision-making
  • The growth in project brainstorming sessions
  • The growth in artificial intelligence applications
  • Establishing criteria for project success and failure
  • Converting project failure into success
  • The growth in the use of crisis dashboards

Presenter: Harold Kerzner (Ph.D., MS, Engineering and MBA) (LinkedIn Profile)is Senior Executive Director with International Institute for Learning, Inc. Dr. Kerzner is a globally recognized expert on project, program, and portfolio management, total quality management, and strategic planning and the author of the best-selling books:

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The Next Generation Of Project Management

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Online Webinar  – Recorded December 17, 2021
Activity Type: Education – Online or Digital Media 1 PDU – Free
Provider: ProjectManagement.com / Gantthead (REP #2488)
Once viewed your PDU Will automatically Be recorded with PMI®

ProjectManagement.com / Gantthead premium content
Is available to PMI® members.

Mayte Mata-Sivera (LinkedIn profile) &  Yasmina Khelifi (LinkedIn profile) will share their stories and insights on how volunteering has helped us to become better project managers.

They are convinced volunteering was not for us and yet, these rich human experiences have turned us into passionate volunteers, thanks to the incredible learning we can gain.

Note: You have to sign in to ProjectManagement.com with your PMI® credentials to register for this opportunity. If you are not signed in with your PMI® credentials you will not see the “Register for this webinar” link

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4 Ways Volunteering Will Make You A Better Project Manager
For The New Normal

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Live Webinar March 1st, 2023 – 2:00 pm – 3:00 pm EST
Activity Type: Education – Course or Training  1 Hour  1 PDU free
Provider: ProjectManagement.com / Gantthead (REP #2488)
Once viewed your PDU Will automatically Be recorded with PMI®

ProjectManagement.com / Gantthead premium content
Is available to PMI® members.

In OCM, the most common mistake is to focus only on transitioning to the new systems or processes and not on the people.

People are the single most important factor that drives successful change adoption. Organizations that fail to deliver their strategic initiatives often find the lack of stakeholder involvement and engagement counterproductive.

Stakeholders view proposed changes through their beliefs and perceptive filters. They often see projects as untenable headwinds, so making the business case for the project is much easier than making the subjective What’s In It For Me (WIIFM) case. Your mind has to arrive first!

Successful projects require a prescriptive approach driven by Transformational Leadership and Organizational Change Management so that adoption, usage, and proficiency occur.

During this session, learn the difference between change and transformation and why the latter is preferred.

 Dr. Patricia Anderson (LinkedIn profile) will teach you about the different leadership and OCM practices to engage in through the project phases and which to avoid.  Learn how to move from the abstract to the “why” and then on to the concrete “how” we’re going to change and drive successful project outcomes.

Note: You have to sign in to ProjectManagement.com with your PMI® credentials to register for this opportunity. If you are not signed in with your PMI® credentials you will not see the “Register for this webinar” link

Registration for these sessions fill quickly! If the registration is closed they are at maximum capacity for the live webinar.

An on-demand recording will be available at the link below
within 72 hours of the live session.

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Project Success Trifactor: Transformational Leadership, Organizational Change Management, & Project Management

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Live Webinar February 24th, 2023, 11:00 am – 12:00 pm EST
Activity Type: Education – Course or Training  1 Hour  1 PDU
Provider: Gartner Webinars

CIOs and IT leaders must consider how to better connect customers with employees using a more intuitive user experience across multiple platforms to create a total experience (TX).

While leaders must contend with constrained resources, the potential benefit of a successful TX strategy is substantial.

Total experience interlinks customer experience (CX), employee experience (EX), user experience (UX) and multiexperience (MX) to create a shared superior experience.

The TX strategy elevates the human experiences (CX and EX) through better technologies (UX and MX).

In this webinar Joseph Provenza (LinkedIn profile, Gartner bio) Gartner Senior Director Analyst & Michelle Duerst (LinkedIn profile, Gartner bio) Gartner Sr Director Analyst; find out how CIOs can unite these formerly siloed disciplines by collaborating more with their peer executives responsible for CX.

Discussion Topics:

  • Find out what TX is, and why various experience disciplines already in use
  • Develop a TX strategy that elevates the human experience through better technologies
  • Discover real-world examples of organizations successfully deploying a TX strategy

Return to the web page to watch both the live and on-demand webinar.

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CIOs & IT Leaders, Enhance Employee & Customer Success

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How Big Things Get Done

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Live Webinar – February 14th 2023 7:30 am – 8:30 am EST
Live Webinar – February 14th 2023 12:30 PM – 1:30 PM BT
Activity Type: Education – Course or Training  1 Hour  1 PDU
Provider: Association for Project Management – APM

A Fireside Chat With Professor Bent Flyvbjerg On His New Book

Join us for this exclusive event to APM corporate partners to hear Professor Bent Flyvberg (LinkedIn profile) discussing his new book, How Big Things Get Done.

Nothing is more inspiring than a big vision that becomes a triumphant new reality.

Think of how Apple’s iPod went from a project with a single employee to an enormously successful product launch in eleven months. But such successes are the exception.

Consider how London’s Crossrail project delivered five years late and billions over budget. More modest endeavours, whether launching a small business, organizing a conference, or just finishing a work project on time, also commonly fail. Why?

Understanding what distinguishes the triumphs from the failures has been the life’s work of Oxford professor Bent Flyvbjerg. In How Big Things Get Done, he identifies the errors that lead projects to fail, and the research-based principles that will make yours succeed:

  • Understand your odds. If you don’t know them, you won’t win.
  • Plan slow, act fast. Getting to the action quick feels right. But it’s wrong.
  • Think right to left. Start with your goal, then identify the steps to get there.
  • Find your Lego. Big is best built from small.
  • Master the unknown unknowns. Most think they can’t, so they fail. Flyvbjerg shows how you can.

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How Big Things Get Done

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